Born in the generation of look-a-like, box optical chains and luxury optical’s who’s attitude exuded high prices and exclusion, Fashion Optical-The Art of Eye Wear was the brain child of Morgan Gianni and his partner Dr. Randy Atwood. In 2005, they signed the lease for the Optometrist office next door to the then Fashion Discount Optical. After a short while Morgan noticed that the store next door could be significantly better since it’s worn down look was out of character for the luxury neighborhood.
In 2006, they purchased the optical and joined the two as one, with a complete overhaul and remodel, discovering, immediately, seventy year old marble hidden below pink southwestern tile floors, which they took as a sign of good things to come. Little did they know how good.